UTPA's Mariachi Aztlan placed first in the University level and was also named Grand Champion, beating out professional groups, at the Mariachi Spectacular de Albuquerque competition July 10.
The customer in The University of Texas-Pan American's case is the student and with its BroncLINE call center, the university is trying to provide prompt, responsive answers needed to questions that occur in the most critical academic times for its students close at hand.